Page 16 - Bullion World Issue 12 Volume 05 December_2025
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Bullion World | Volume 5 | Issue 12 | December 2025
“The Gold Refining
Industry – Performance
And Perspectives Of 2025.”
The precious metals industry witnessed a dynamic 2025, marked by record-
high bullion prices, shifting consumer preferences, rising digital adoption,
and continued global geopolitical uncertainty. Yet despite this, the demand
for gold remained robust due to its appeal as a safe-haven asset.
As the country’s only London Bullion Market Association (LBMA)-
accredited Good Delivery refiner, MMTC-PAMP reinforced its messaging
on authentic purest gold and silver product offerings at 999.9+ purity. As
consumers adapted to the rising gold prices, we addressed their aspirations
by offering our 24K gold and purest silver minted products, with traditional
and spiritual motifs, highlighting the diverse tastes of our consumers.
Navigating the Gold Surge and the Silver lining
Gold prices rallied this year, with some corrections On the other hand, investment-led demand remained
post festive season. The prices of the yellow metal strong with consumers choosing purest gold and
rose nearly 49% year-on-year during the September purest silver minted coins and bars at 999.9+ purity.
festive period and 28-39% across various months , MMTC-PAMP witnessed rise in demand of our purest
which shaped the purchasing patterns of consumers. gold and silver offerings, during major buying periods
For gold jewellery, there was a dual approach by such as Dhanteras and Diwali, signalling a continued
customers, with those who budgeted for festive uptrend of these precious metals as an investment
reasons such as Akshaya Tritiya, Dhanteras and Diwali option. Additionally, digital gold demand witnessed
and others who expected some price correction. At record inflows through the year, supported by younger
the same time, there was an increasing acceptance and first-time investors adopting micro-purchase
on lower weight and grammage gold pieces, which habits, which is backed by our independent third-
was offset by embedded precious gems to increase party audit, secured in insured, bank-grade vaults and
resale value. Discerning consumers factored in making transaction receipt with actual market price at time of
charges at around 10-12% while budgeting and purchase.
purchasing.
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